Privacy Notice For California Consumers

Effective on January 1, 2020

We prepare this separate Privacy Notice for California Consumers to comply with the California Consumer Privacy Act of 2018 (“CCPA”) and other California privacy laws.This notice is designed to supplement the information described in our <Privacy Policy> and applies solely to users who reside in the State of California (“consumers” or “you”). 

This notice mainly contains the following four parts:

  • The Categories of Personal  Information We Collect and The Sources;
  • We Don't Not Sell Your Personal Information;
  • How We Share Your Personal Information;
  • Your Rights Under CCPA;

1. The Categories of Personal Information We Collect and The Sources:

We collect information that identifies, relates to, describes, references, is capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or device (“personal information”). In particular, we have collected the following categories of personal information from consumers:

Category                                                              

Examples                                                                                             

Sources                                                                                 

Identifiers.A unique device identifier, online identifier (such as Android ID, Google Advertising ID, Identifier For Advertising), Internet Protocol address, email address or other similar identifiers.

You provide directly and through your interactions with our services.

Through our business partners, such as ad technology providers that help us serve users relevant ads and understand the ads’ effectiveness 

Internet or other similar network activity.Browsing history, search history, information on a user's interaction with or website, application, or advertisement.Through your interactions with our services.
Geo-location data.Physical location or movements.

You provide directly;

and through your interactions with our services.

Personal information categories listed in the California Customer Records statute (Cal. Civ. Code § 1798.80(e)).A name, telephone number. You provide directly.
Commercial information.Records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies.

You provide directly, through your interactions with our services ;

and from our business partners.

Sensory data.Audio, electronic, visual, or similar information.You provide directly.
Inferences drawn from other personal information.Profile reflecting a person's preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes.[1]You provide directly or through your interactions with our services.

 

2. How We Use Your Personal Information

If you want to know the business purposes for which we may use or disclose the personal information, you can visit our <Privacy Policy> and see Article 4.

3. We Do Not Sell Your Personal Information

As CCPA requires, we need to disclose to you whether we sell your personal information. We have not sold your personal information over the preceding 12 months. So, we do not offer an opt-out to the sale of personal information.

4. How We Share Your Personal Information

We may disclose your personal information to a third party for a business purpose. When we disclose personal information for a business purpose, we enter a contract that describes the purpose and requires the recipient to both keep that personal information confidential and not use it for any purpose except performing the contract.

In the preceding 12 months, we have disclosed the following categories of personal information for a business purpose:

The Categories of Personal InformationThe Categories of Third Parties We Disclose To
Identifiers.
  • Our affiliates;
  • Ads Content Service provider.
  • Ads analytic Service provider;
Internet or other similar network activity.
  • Our affiliates;
Geo-location data.
  • Our affiliates;
Personal information categories listed in the California Customer Records statute (Cal. Civ. Code § 1798.80(e)).
  • Our affiliates;
  • Ads Content Service provider.
  • Ads analytic Service provider;
Commercial information.
  • Our affiliates;
  • Third parties to whom you or your agents authorize us to disclose your personal information in connection with products or services we provide to you.
Sensory data.
  • Our affiliates;
Inferences drawn from other personal information.
  • Our affiliates;

5. Your Rights and Choices

The CCPA provides consumers with specific rights regarding their personal information. This section describes your CCPA rights and explains how to exercise those rights.

5.1. Your Right to Request for Information 

As required by CCPA, you( or your authorized agent) have the right to request us to disclose information to you about how we collect, use and share your personal information over the past 12 months.

These information include: the categories of personal information we collected; the categories of sources for personal information we collected; our business purpose for collecting that personal information; the categories of third parties with whom we share that personal information.

5.2. Your Right to Delete Information

You (or your agent)have the right to request that we delete your specific personal information that we collected from you and retained, except in the following cases Such cases include:

  • We need your information to detect security incidents, protect against malicious, or illegal activity;
  • We need your information to identify and repair application errors that impair existing intended functionality;
  • We need your information to exercise free speech, ensure the right of another consumer to exercise their free speech rights, or exercise another right provided for by law.
  • We need your information to conduct internal uses that are reasonably aligned with your expectations based on your relationship with us;
  • and other cases provided by CCPA and other California laws.

5.3. Your Right for Notification.

Under the CCPA, we cannot collect new categories of personal information or use them for materially different purposes without first notifying you.

5.4. How You Excercise Your  Rights Under CCPA

To exercise your rights described above, please submit a verifiable consumer request to us by either:

Only you or your authorized agent may make a verifiable consumer request related to your personal information. You may only make a verifiable consumer request for request for information twice within a 12-month period. A verifiable consumer request must:

  • Provide sufficient information that allows us to reasonably verify you identity and make us confirm we collected personal information about you.
  • Describe your request with sufficient details that allows us to understand and respond to it.

We cannot respond to your request accurately if we cannot verify your identity.

5.4. How We Respond Your Request 

We would respond to your verifiable consumer request within 45 days. If we need more time (up to 90 days), we will reply to you the reason and extension time. We will deliver you our written response by email ,telephone or other electronic means. Any disclosures we provide will only cover the 12-month period preceding our receipt of your request. The response may also explain the reasons we cannot comply with a request, if applicable. 

We won’t charge you a fee to respond to your consumer request. But under CCPA, if your request is excessive, repetitive, or manifestly unfounded, we have a right to ask you to bear a fee for your request.On this case, we will tell you the reason  and provide you with a cost estimate.

5.5.Non-Discrimination for Exercising Your CCPA Rights

We will not discriminate against you for exercising any of your CCPA rights. Such discrimination include: denying you our services; charging you different prices or rates for our services; providing you a different level or quality of our services; suggesting that you may receive a different price or rate for services or a different level or quality of services.

6. Changes to Our Privacy Notice

We reserve the right to revise this notice at our discretion. When we make important changes to this notice, we will notify you through a notice on our website homepage(www.cmcm.com) and internal page of our applications 

7. Contact Information

If you have any questions about this notice, please do not hesitate to contact us at:
Email: legalnotice[@]cmcm.com;
Postal Address: 4151 Middlefield Road, Suite 100,Palo Alto, CA 94303;                                                                                                                                                                             Phone:1 650 300 6088
Attn: DPO of Cheetah Mobile Inc.